Winter in the north is a bitch. In terms of smart and effective outerwear, an alarming number of men I observe are ill-prepared. I don’t know if it comes from lack of thought or some hyped sense of virility, but these same men are also felled by colds, flu and other debilitating winter ailments that negate the “I’m too tough for hats, gloves, heavy coats and boots” idea. When it’s 10ºF with snow on the ground, a fleece zip-up and sneakers don’t cut it.