This is probably the best men’s footwear ad ever made. (Naturally, it was made in Europe.)

The ad is for SWIMS™, an apparel company in Oslo, Norway. The brainchild of founder Johan R., SWIMS™ specializes in terribly stylish wet weather gear like galoshes, shoes, boots, coats, jackets, hats, and umbrellas. Terrific stuff, especially the shoes & boots and the jackets & coats.

Their Web shop is under construction, but you can find them on Facebook and at a selection of retailers around the globe. My personal favorites are the Men’s Helmut shoe, the Men’s Paul boot and the Men’s Blazer.

The Men's Blazer, the Men's Paul boot and the Men's Helmut shoe

Links:
SWIMS™ online
SWIMS™ on Facebook

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